Developed a suite of print materials showcasing the diverse benefits of Barclaycard. These assets were meticulously designed to align with Barclaycard's refreshed brand identity, emphasizing clarity and user-centric messaging.
The collateral effectively communicated key features such as 6% cashback on eligible purchases, lower APR rates, 0% interest offers on purchases and balance transfers, and the convenience of contactless payments, ensuring that customers could easily grasp the advantages of their Barclaycard membership.
Designed at Iris Worldwide, London.
